noun
BAD : In my opinion, the authorities have to take even stricter
◆◆◆
measurements to save our archaeological treasures.
GOOD : In my opinion, the authorities have to take even stricter measures to save our archaeological treasures.
measurement = the length, width etc of something: 'You can't buy new curtains without knowing the window measurements.'
measure = an action intended to have a particular effect; a law or ruling: 'New measures are to be introduced in the fight against crime.'