n.
Pronunciation: ' brand
Function: noun
Etymology: Middle English, torch, sword, from Old English; akin to Old English bærnan to burn
Date: before 12th century
1 a : a charred piece of wood b : FIREBRAND 1 c : something (as lightning) that resembles a firebrand
2 : SWORD
3 a (1) : a mark made by burning with a hot iron to attest manufacture or quality or to designate ownership (2) : a printed mark made for similar purposes : TRADEMARK b (1) : a mark put on criminals with a hot iron (2) : a mark of disgrace : STIGMA <the brand of poverty>
4 a : a class of goods identified by name as the product of a single firm or manufacturer : MAKE b : a characteristic or distinctive kind <a lively brand of theater> c : BRAND NAME 2
5 : a tool used to produce a brand