v.
Pronunciation: p ə r- ' sw ā d
Function: transitive verb
Inflected Form: per · suad · ed ; per · suad · ing
Etymology: Latin persuad ē re, from per- thoroughly + suad ē re to advise, urge ― more at SWEET
Date: 15th century
1 : to move by argument, entreaty, or expostulation to a belief, position, or course of action
2 : to plead with : URGE
– per · suad · er noun