PLOY


Meaning of PLOY in English

noun

COLLOCATIONS FROM OTHER ENTRIES

tactical move/decision/ploy

a tactical decision to send in troops

COLLOCATIONS FROM CORPUS

■ ADJECTIVE

political

Critics say the program is unrealistic and a political ploy .

■ NOUN

marketing

A neat marketing ploy , and a good way of interesting children in aviation.

But this year an even more offensive marketing ploy is keeping me away from my Christmas shopping.

A promo video stressing the artist's style is a shrewd marketing ploy which exploits the music industry's visual obsession.

New York drug dealers seem to go in for sophisticated marketing ploys .

This kind of collection, though usually available individually, is increasingly and intelligently proving to be a marketing ploy .

EXAMPLES FROM OTHER ENTRIES

He's not really ill, it's just a ploy to make us feel sorry for him.

The ploy didn't work.

The religious element of their election campaign was a cynical ploy .

EXAMPLES FROM CORPUS

A neat marketing ploy , and a good way of interesting children in aviation.

But his main ploy was to portray Weld as a friend of the rich eager to reduce educational opportunities for ordinary citizens.

Certainly Mosley's constant harping on the theme of left-wing intimidation was a fairly effective recruiting ploy throughout the 1930s.

It is a ploy , but he had good reason to believe it would be an effective one.

This ploy should give the stockmarket a boost.

Using government subsidies to increase local authority rents is not a new ploy .

Why give her the satisfaction of knowing her ploy had succeeded?

Longman DOCE5 Extras English vocabulary.      Дополнительный английский словарь Longman DOCE5.