par ‧ lay /ˈpɑːli $ ˈpɑːrleɪ/ BrE AmE verb [transitive]
[ Date: 1800-1900 ; Language: French ; Origin: paroli (noun), from Italian , from paro 'equal' , from Latin par ; ⇨ ↑ par ]
American English to use advantages that you already have, such as your skills, experience, or money, and increase their value by using all your opportunities well
parlay something into something
He owned five movie theaters, which he eventually parlayed into hotels.