/ ˈfænfeə(r); NAmE -fer/ noun
1.
[ C ] a short loud piece of music that is played to celebrate sb/sth important arriving
2.
[ U , C ] a large amount of activity and discussion on television, in newspapers, etc. to celebrate sb/sth :
The product was launched amid much fanfare worldwide.
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WORD ORIGIN
mid 18th cent.: from French , ultimately of imitative origin.