Mushy romantic stuff. When someone gets shmarmy they say things like Shnooky-wooky cakes and read mushy poetry. You get the idea? Example: He was so shmarmy I felt like puking!. It was giving me cavities. All day he was shmarming over her, it was sooo sick.
SHMARM
Meaning of SHMARM in English
Slang English vocab. Английский сленговый словарь. 2012