transcription, транскрипция: [ əˈwɛə ]
adjective (Environment) (People and Society) Of a person, social group, etc.: fully informed about current issues of concern in a particular field. Of a product: designed, manufactured, or marketed in such a way as to take account of current concerns and attitudes. (Often with a preceding adverb indicating the field of concern, as ecologically or environmentally aware, socially aware, etc.) Etymology: Formed by increasingly elliptical use of the adjective: first, people were described as being aware of certain issues, then they were simply described as socially (etc.) aware, and finally their quality of awareness was ascribed to the products which resulted from their concerns. History and Usage: People have been described as socially or politically aware since the early seventies; as the green movement gained momentum in the late seventies and early eighties it became increasingly important to be ecologically or environmentally aware as well. The adjective started to be applied to things as well as people in the early eighties; this usage remains limited in practice to environmentally aware products and activities and sometimes appears to mean only that some part of the profit on the sales is to be donated to a green cause. Most of the machines described as being 'environmentally aware' will also cost you over ø400. Which? Jan. 1990, p. 49 The main dessert component was one of the few ecologically aware trademarked foods, the 'Rainforest Crunch' ice cream made by Ben & Jerry's, which donates some of the profits from this flavor to a rain forest preservation fund. Los Angeles Times 21 June 1990, section E, p. 8