-ˌship noun
1. : the skill or art of selling
a course in salesmanship
2. : the act or process of selling
large sums spent in salesmanship
3. : ability or effectiveness in selling (as goods) or in presenting persuasively (as ideas)
saw … that his tales were not all salesmanship — Wendell Willkie
stated that bad salesmanship … was mainly responsible for the party's defeat — Cecil Harden