— consumerization , n.
/keuhn sooh"meuh ruyz'/ , v.t., consumerized, consumerizing .
1. to make (goods or a product) suitable or available for mass consumption: to consumerize computers by making them cheaper.
2. to encourage or foster the widespread consumption of (goods or a product).
Also, esp. Brit., consumerise .
[ CONSUMER + -IZE ]