/roh'teuh greuh vyoor", -gray"vyeuhr/ , n.
1. a photomechanical process by which pictures, typeset matter, etc., are printed from an intaglio copper cylinder.
2. a print made by this process.
3. a section of a newspaper consisting of pages printed by the rotogravure process; magazine section.
[ 1910-15; Rotogravur, orig. in the name of a Berlin printing firm ( Rotogravur Deutsche Tiefdruck Gesellschaft ), allegedly formed from the names of two other firms, Rotophot and Deutshe Photogravur AG; cf. PHOTOGRAVURE, ROTARY ]