SHOCHIKU CO., LTD

leading Japanese motion-picture studio, the films of which are usually home-centred dramas aimed toward an audience of women. The company was formed in 1902 as a production company for kabuki performances. The business was expanded in 1920 to include motion-picture production, and, shortly afterward, the corporation established the Shochiku Kinema Company to train actors and technicians. It adopted its present name in 1937. At first the studio's motion-picture productions were copies of American films, but gradually the directors began to develop a distinctively Japanese style. The company became the most financially sound of the pre-World War II Japanese studios and steadily expanded its production and exhibition facilities. In 1931 Shochiku presented the first successful Japanese talking film, Madamu to nyobo (1931; The Neighbour's Wife and Mine), directed by Gosho Heinosuke. Labour problems after World War II damaged Shochiku's financial stability. The company did produce, however, Kimi no na wa (195354; What Is Your Name?), the most lucrative film in postwar Japan. The profits were used to modernize the studio and to set up the Shochiku Motion Picture Science Institute, which studies the technical problems of filmmaking. In 1955 Shochiku presented the first Japanese picture using a wide-screen process, Rebyu tanjo (1955; Birth of a Revue). In addition to film production and distribution, the company has continued to produce live programs and has expanded into television production.