schmalz [noun] [U] [informal] [disapproving] - popular artistic works, such as music or writing, which are intended to cause strong sad or romantic feelings, but which lack any real artistic valueHer first album had some depth to it, but her second one was pure schmaltz.
SCHMALTZ
Meaning of SCHMALTZ in English
Cambridge English vocab. Кембриджский английский словарь. 2012