[ peɪ'əʊlə ]
■ noun chiefly N. Amer. bribery in return for the unofficial promotion of a product in the media.
Origin
1930s: from pay 1 + -ola as in Victrola , the name of a make of gramophone.
[ peɪ'əʊlə ]
■ noun chiefly N. Amer. bribery in return for the unofficial promotion of a product in the media.
Origin
1930s: from pay 1 + -ola as in Victrola , the name of a make of gramophone.
Concise Oxford English vocab. Сжатый оксфордский словарь английского языка. 2004