BRANDING


Meaning of BRANDING in English

/ ˈbrændɪŋ; NAmE / noun

[ U ] the activity of giving a particular name and image to goods and services so that people will be attracted to them and want to buy them

Oxford Advanced Learner's English Dictionary.      Оксфордский английский словарь для изучающик язык на продвинутом уровне.