GIMMICKERY


Meaning of GIMMICKERY in English

I. noun

or gim·mick·ry -k(ə)rē, -ri

( -es )

: an array or profusion of gimmicks

carried an incomprehensible mass of miniature coils … and other electronic gimmickry — New York Times

II. noun

or gimmickry

: use of gimmicks

Webster's New International English Dictionary.      Новый международный словарь английского языка Webster.