— personalization , n.
/perr"seuh nl uyz'/ , v.t., personalized, personalizing .
1. to have marked with one's initials, name, or monogram: to personalize stationery.
2. to make personal, as by applying a general statement to oneself.
3. to ascribe personal qualities to; personify.
Also, esp. Brit., personalise .
[ 1720-30; PERSONAL + -IZE ]