Because of futures contracts' standardization of terms, large numbers of traders from all walks of life may trade futures, thus allowing prices to be determined readily (it is more likely that someone will want a contract at any given price). The more readily prices are discovered, the more efficient are the markets.
EFFICIENCY
Meaning of EFFICIENCY in English
A guide to futures and options market technology English dictionary. Английский словарь-руководство по фьючерсам и опционам рыночных технологий . 2012