MASS-MARKET


Meaning of MASS-MARKET in English

transcription, транскрипция: [ ˈmas-ˈmär-kət ]

adjective

Date: 1952

1. : sold through such retail outlets as supermarkets and drugstores as well as through bookstores

a mass-market paperback

also : of, relating to, or publishing mass-market materials

2. : appealing or sold to a general audience

Merriam-Webster's Collegiate English vocabulary.      Энциклопедический словарь английского языка Merriam Webster.