AD


Meaning of AD in English

/ æd; NAmE / noun

( informal ) = advertisement :

We put an ad in the local paper.

an ad for a new chocolate bar

—see also banner ad

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SYNONYMS

ad

advertisement ♦ commercial ♦ promotion ♦ advert ♦ trailer

These are all words for a notice, picture or film telling people about a product, job or service.

ad

( informal ) a notice, picture or film telling people about a product, job or service:

We put an ad in the local paper.

an ad for a new chocolate bar

He was scanning the classified ads (= the section in a newspaper with small advertisements arranged in groups according to their subject) .

advertisement

a notice, picture or film telling people about a product, job or service; an example of sth that shows its good qualities; the act of advertising sth and making it public:

Put an advertisement in the local paper to sell your car.

Dirty streets are no advertisement for a prosperous society.

NOTE

When you are talking about a notice, picture or film telling people about a product, job or service, advertisement can be shortened to the more informal ad or ( BrE ) advert . When you are talking about an example of sth that shows its good qualities, advertisement can be shortened to advert .

commercial

an advertisement on television or on the radio.

promotion

a set of advertisements for a particular product or service; activities done in order to increase the sales of a product or service:

a special promotion of local products

She works in sales and promotion.

advert

( BrE informal ) an advertisement:

I never watch the adverts on TV.

trailer

( especially BrE ) a series of short scenes from a film / movie or television programme, shown in advance to advertise it.

PATTERNS AND COLLOCATIONS :

a(n) ad / advertisement / commercial / promotion / advert / trailer for sth

a TV/television / radio / cinema ad / advertisement / commercial / promotion / advert

a job ad / advertisement / advert

to run / show a(n) ad / advertisement / commercial / advert / trailer

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WORD ORIGIN

mid 19th cent.: abbreviation.

Oxford Advanced Learner's English Dictionary.      Оксфордский английский словарь для изучающик язык на продвинутом уровне.