down
1.
to make a speech, an opinion, etc. less extreme or offensive :
The language of the article will have to be toned down for the mass-market.
2.
to make a colour less bright
down
1.
to make a speech, an opinion, etc. less extreme or offensive :
The language of the article will have to be toned down for the mass-market.
2.
to make a colour less bright
Oxford Advanced Learner's English Dictionary. Оксфордский английский словарь для изучающик язык на продвинутом уровне. 2005