an outline (usually in writing) of how marketing research data could be collected and used to solve a specific problem. Proposals are normally written by research suppliers and they usually are divided into the following sections: background, objectives, methodology, costing, timings and responsibilities.
RESEARCH PROPOSAL
Meaning of RESEARCH PROPOSAL in English
Raynet Business and Marketing English glossary. Английский глоссарий компании Raynet Business and Marketing . 2012