a folder of information issued by a particular publication concerning the publication and the process of placing ads in the publication. Regular elements of the standard media pack include contract rates, column sizes, deadlines, editorial calendars, special features, media circulation, geographic coverage, audience demographics, etc.
MEDIA PACK
Meaning of MEDIA PACK in English
Raynet Business and Marketing English glossary. Английский глоссарий компании Raynet Business and Marketing . 2012