a US make of cream used on the face when shaving. Between 1926 and 1963 the Burma-Vita Company advertised it on a series of small signs along roads. Each sign in a group had a few words printed on it, and the whole group, read in sequence, formed a short humorous poem. At one time, there were 35 000 of these. One was:
Noah had whiskers
In the ark
But he wouldn’t get by
On a bench
In the park.
Burma-Shave.