CATCHWORD


Meaning of CATCHWORD in English

■ noun

1》 a popular word or phrase encapsulating a particular concept.

2》 a word printed or placed so as to attract attention.

↘ Printing, chiefly historical the first word of a page given at the foot of the previous one, below the last line.

Concise Oxford English vocab.      Сжатый оксфордский словарь английского языка.