Meaning of DISCOUNT in English

DISCOUNT

I. dis ‧ count 1 S3 /ˈdɪskaʊnt/ BrE AmE noun [countable]

a reduction in the usual price of something

10% discount/discount of 25% etc

Members get a 15% discount.

at a discount

Employees can buy books at a discount.

discount on

The Young Persons Railcard gives you a discount on rail travel.

offer/give somebody a discount

discount price/fare

discount airfares to Europe

discount store/shop/warehouse (=a place where you can buy goods cheaply)

• • •

COLLOCATIONS

■ verbs

▪ get/receive a discount

You get a discount if you book more than ten tickets.

▪ give (somebody) a discount

Many theatres give discounts to students.

▪ offer (somebody) a discount

Lenders may offer a discount on larger loans.

▪ ask for a discount

I asked for a discount because the vase was slightly damaged.

▪ be entitled to a discount (=have the right to get a discount)

Staff are entitled to a 20% discount.

■ adjectives

▪ a special discount

Some of the hotels offer special discounts during the winter.

▪ a big/small discount

If you spend over £50, you get a big discount.

▪ a substantial/good discount (=a fairly big one)

Insurance companies give substantial discounts to mature drivers.

▪ a 10%/40% etc discount

The magazine is offering readers a 15% discount on its subscription fees.

■ discount + NOUN

▪ a discount price

You can buy books online at discount prices.

▪ a discount fare

The bus company offers discount fares to pensioners.

▪ a discount scheme (=system for giving discounts to people)

Many stores operate discount schemes for regular customers.

▪ a discount card

The discount card entitles customers to 15% off.

▪ a discount store/shop (=selling things more cheaply than other shops)

There's a lot of competition from large discount stores.

II. dis ‧ count 2 /dɪsˈkaʊnt $ ˈdɪskaʊnt/ BrE AmE verb [transitive]

1 . to regard something as unlikely to be true or important:

Experts discounted the accuracy of the polls.

General Hausken had not discounted the possibility of an aerial attack.

2 . to reduce the price of something:

Games were discounted to as little as $5.

Longman Dictionary of Contemporary English.      Longman - Словарь современного английского языка.