When the hedger has (or needs) the commodity (grade, etc.) specified for delivery in the futures contract, he is "direct hedging." When he does not have the specified commodity, he is cross hedging.
DIRECT HEDGE
Meaning of DIRECT HEDGE in English
A guide to futures and options market technology English dictionary. Английский словарь-руководство по фьючерсам и опционам рыночных технологий . 2012