BAIT AND SWITCH


Meaning of BAIT AND SWITCH in English

transcription, транскрипция: [ noun ]

Date: 1967

1. : a sales tactic in which a customer is attracted by the advertisement of a low-priced item but is then encouraged to buy a higher-priced one

2. : the ploy of offering a person something desirable to gain favor (as political support) then thwarting expectations with something less desirable

Merriam-Webster's Collegiate English vocabulary.      Энциклопедический словарь английского языка Merriam Webster.