noun
: a sales tactic in which a customer is attracted by the advertisement of a low-priced item but is then encouraged to buy a higher-priced one ; broadly : a technique for falsely leading a person to expect a certain outcome or experience
noun
: a sales tactic in which a customer is attracted by the advertisement of a low-priced item but is then encouraged to buy a higher-priced one ; broadly : a technique for falsely leading a person to expect a certain outcome or experience
Webster's New International English Dictionary. Новый международный словарь английского языка Webster. 2012