{adj.} Simply stated; basic. - Follows the noun it modifies and is used for emphasis. * /The problem, pure and simple, is finding a baby-sitter./ * /The question, pure and simple, is whether you will support me./ Compare: BOIL DOWN(3).
PURE AND SIMPLE
Meaning of PURE AND SIMPLE in English
Slang English vocab. Английский сленговый словарь. 2012