v. phr. , informal To teach by telling again and again; repeat often; drill, also, to be cross and punish often. Tom is lazy and stubborn and his lessons have to be beaten into his head. I cannot beat it into his head that he should take off his hat in the house.
BEAT INTO ONE'S HEAD
Meaning of BEAT INTO ONE'S HEAD in English
American idioms English vocabulary. Английский словарь американских идиом. 2012