adjective Date: 1952 sold through such retail outlets as supermarkets and drugstores as well as through bookstores , appealing or sold to a general audience
MASS-MARKET
Meaning of MASS-MARKET in English
Merriam Webster. Explanatory English dictionary Merriam Webster. Толковый словарь английского языка Мерриам-Уэбстер. 2012