a prepaid postcard inserted in a magazine by its publisher to enable a reader to order free information about advertised products.
[ 1985-90; so called from the series of coded numbers on such cards, appar. suggesting the cards used in bingo ]
a prepaid postcard inserted in a magazine by its publisher to enable a reader to order free information about advertised products.
[ 1985-90; so called from the series of coded numbers on such cards, appar. suggesting the cards used in bingo ]
Random House Webster's Unabridged English dictionary. Полный английский словарь Вебстер - Random House . 2012