a technique that is used to increase respondents willingness to answer questions honestly. Questions are prefaced with statements that attempt to justify an answer that may go against social group norms, eg "recent surveys have indicated that the majority of people have difficulty saving every month".
RESEARCH COUNTER-BIASING
Meaning of RESEARCH COUNTER-BIASING in English
Raynet Business and Marketing English glossary. Английский глоссарий компании Raynet Business and Marketing . 2012